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The Benefits of Behavioural Interviewing

Behavioural interviewing is a more efficient way to assess the skills of a potential employee. By asking “situational” questions, you can easily reveal how candidates have navigated certain past circumstances. Focusing on the candidate’s past experiences and behaviour with real-life examples allows you to mitigate the cliche list of skills and strengths on a resume with face-to-face interview pressure.

Pushing beyond standard questioning and vague generalities gives you a clearer picture of the candidate’s achievements. Instead of asking the tired “What are your greatest strengths?” question, you might frame it as “Can you think of a time when you overcame a difficult situation to close a sale?” This will reveal things about the candidate’s work ethic and personality while creating a more comfortable environment during the interview process. The conversation is no longer about answering questions; it’s about telling a story.